What is Social Media to me?

Prompt: How do you use social media?

I use social media as a way to share what I do with others. Not only what, but why as I feel that is important to know to some extent. Transparency and being genuine are an important part of my foundation as a business owner, regardless of which set of services I am portraying,

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Photo by Lisa Fotios on Pexels.com

When connecting with any healthcare individual it’s important to feel comfortable, and by sharing a bit of my neurospicy self ahead of time I hope that helps with one’s process. One positive of the technology and social media is I can share videos about myself and my services, I just need to work on my anxiety of talking in front of others! (Always easier to help others then to help myself- at least I’m no longer in front of a class of peers).

Growing up I learned about being a business owner from my dad, he would go to continuing education conferences being in a different part of healthcare and meet others locally by referring in nearby towns. Every time we went to the store people knew him and because it’s a small town, knew me or my brothers and asked how things were going. Back then everything was by in person events, newspaper ads, phone calls and insurance referrals of course.

Today’s marketing is similar but different. I am in a different type of healthcare which provides me opportunities to share information and education with you. I also send out snail mail including yearly Christmas cards to referrals, “I am here!” Letters or post cards to ones I may not have connected with, as well as “new location!” Post cards due to moving, again, and boy am I tired of moving. I am feeling a good fit at 516 E Wisconsin Ave in Appleton and 404 N Main in Oshkosh and am in the process of making my space more functional and professional for clients- updated photos will come soon!

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Photo by Eva Bronzini on Pexels.com

When I began, I sent out a paper packet including a letter, brochure, business cards and heat color changing pencils to other businesses. A card saying let’s get coffee! (virtually as it was the pandemic year), and this year I have started having those coffees (in person even!) and making new connections. Part of how I’m receiving this reach is because I update my social media and my online directories, a combination of past and present-day networking and advertising. The more I share, and you view the more people who may need what I offer will have the opportunity to see me.

We all work together even if its indirectly! Any support of clicking, liking, following, sharing or simply reading to the end is helpful and much appreciated. If you would like to have a coffee to talk more about how we can support each other, virtually or in person -please reach out!

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